Thursday, December 31, 2009

We don't know how to act upon it...

What is the true power of social media?

There have been lots of these kinds of videos popping up on YouTube and other Internet video sites lately. They contain some really interesting facts. I liked this video because the very last line really made me think - "We don't know how to act upon it." I think that is the problem with agriculture is the tools are out there to tell our story, we just aren't using them. They are proven to be effective, they are easy and it is the quickest way to get our story out there, yet so many of us are still not doing it.

It's plain and simple - we have to embrace these technologies, tell our stories, or else be OK with the fact that we won't be able to farm the same way our parents or even we are today because groups like PETA and HSUS are going to be deciding the rules by which we make our livelihoods. Start your blog, open your Twitter account, update your Facebook status, or talk to someone in your grocery store about agriculture TODAY!


  1. Well said! People think it's too hard or too time consuming and nothing could be farther from the truth.

    Farm people need to connect more. Comment more, link more, friend more, everything more to start talking to others outside of our circle. We're spending entirely too much time talking with each other instead of with our consumers. We have to argue with people on the Huffington Post when they spread lies, and send an e-mail when CNN gets a story wrong. We need to call IHOP and tell them not to bow to bullies when the HSUS mounts a campaign against them.

    Whether you have an hour a week or an hour a day to give, we need everyone out there telling the story and setting the record straight.

  2. Jody you do a great job on your blog too! I always enjoy reading what you have to say.


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